Capcom has been pushing for a stronger campian to raise awareness for the Monster Hunter series in the west and I must say that it's about time. The next game to come out in the west "Monster Hunter Freedom Unite" has been one of the top 10 best selling games across all platforms in Japan(Japan knows the game as Monster Hunter Protable 2nd G) and the Monster Hunter series is capcom's biggest selling francise in Japan.

However Capcom of america and europe have really dropped the ball when it comes to the series in the past with little to no ads to spread awardness, the series is an underground cult favorite that is spead by word of mouth. In april, they released this video, relased a demo for PSP on PSN(which you can download on your PSP, PS3, or PC for free), and even made a website here.